THE BRAVE NEW WORLD
FOR ACCOUNTANTS
In any other context it would be a cliché, but as far as business owners and directors are concerned; artificial intelligence really has exploded onto their scene.
WHAT THEN SHOULD WE TAKE AS READ?
“Some changes look negative on the surface but you will soon realise that space is being created in your life for something new to emerge.”
Writing some twenty years ago, self–help author Eckhart Tolle could be describing the position accountancy firms find themselves in today.
Because AI has placed them at the proverbial crossroads.
Continue to major on transactional services where processes are being commodified by AI, leading to a price–driven race to the bottom, or use AI as means of fuelling advisory work and having the capacity to do so?
And what are the challenges their clients face? Do they sense that they might be stepping into a minefield – without really knowing which direction they should be taking?
For a series of papers and subsequent book to be published by DECISION magazine, partners at accountancy firms share their thoughts with Nigel Taylor, chief executive of PerformOS (set up to simplify AI adoption) about what they need to be doing now and what the future might hold.
These are three of the conversations to be included. Thank you Mandy Bagot of Mercer & Hole, Andy Cowie, of James Cowper Kreston and Natasha Frangos of HaysMac
A PRACTICAL APPROACH TO
AI ENGAGEMENT
“If someone puts their hand up, give them the go-ahead to investigate. It's a practical means of achieving both engagement with an evaluation of what's out there."
In the latest of The Brave New World Of AI papers, a series of interviews commissioned by PerformOS in which partners at accountancy firms give their thoughts on the impact of AI.
Natasha Frangos, Managing Partner of HaysMac shares her thinking.
